In our “Influence in Play” series, Mobius’ Influencer Team look at the value of online fandoms and social media content creators and the rise of User Generated Content in arts marketing and PR. You can read the first instalment from Marketing Account Executive Juliet here, which explores authenticity in UGC. This second blog, from Communications Assistant Eve, delves…
Something is dancing on the horizon. I feel it in my bones. It’s almost time for Lorde Summer. If you’re a frequent reader of the blog, you’ll know that we love a branded summer. Barbie summer, Rat Girl summer, Brat summer, marketers just can’t resist a good brand. And the internet has started to rumble with…
Is it already reaching the point where Christmas feels like a hundred years ago? That’s because we’re solidly into 2026! And along with making new resolutions for the year ahead we wanted to get some trend predictions from some of our marketing, media, press and digital friends. Do you have any other predictions for the…
This guide offers actionable ways to bring personalisation into your marketing, from segmentation and automation to platform-wide consistency. Read the full Ticketsolve Resource here.
How we helped Canterbury Festival to unlock accurate, actionable insights for better campaign decisions. Read the full Ticketsolve Resource here.
Google Ad Grants give successful applicants over £7,000 per month in free advertising spend to use in Google Ads search campaigns. With a strict set of criteria for eligibility, and for use, it can be difficult to make the most of that free money! But it’s worth investing the time in learning how to get…
Here you’ll find whitepapers, case studies, podcasts and more, created by the Ticketsolve team, our industry partners, and the wider community. Read the full Ticketsolve Resource here.
Take a look at any venue’s Google Analytics, and you’ll probably find their event pages get more traffic than anything else. And why shouldn’t they? Events are the main reason — if not the only reason — for people to visit a venue and buy tickets. In this article, Andrew Ladd from Ten4 Design explains…
In the 2021-22 Teacher Art Pass Research and Development year, we worked with teachers to find out what support they needed to be able to increase their use of museums as resources in their teaching. Discover what communication channels teachers told us they use most. View the full Art Fund Resource.
Robert Wallace is a freelance theatre journalist and podcast producer. He is also the founder of TheatreGB, an online editorial producing news, reviews, interviews and feature content on the thriving UK theatre scene. Here, Robert takes a look at the thriving theatre journalism scene on YouTube and evaluates its place within the wider journalistic landscape….
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