The Arts Marketing Association represents a membership of over 600 organisations and over 3000 individuals. 

AMA Membership gives you access to training, support and resources. Our members have responsibilities for marketing, communications and audience development. We help them bring an audience-focused approach to their arts, culture and heritage organisations.

We support that audience-focus with our training, networking and other member benefits. All AMA members can access more than 20 free webinars across the year included as part of their membership.

Our members range from those new to the sector (or taking on responsibilities new to them), through to seasoned professionals in leadership positions.

Members come from all sizes of organisations, from large to small, and organisation types span the full arts and heritage spectrum: from performing arts to arts venues; from music to museums.

Considering Membership?

The AMA offers a range of options to make membership as accessible as possible. You can join as an individual member or with your team.  We offer a free membership for those between jobs.

Already a Member?

You can access exclusive content, find your next regional meeting, edit your profile and more.

View your profile and event registrations

Find your local Regional Associate and your next local meeting

Find the Journal of Arts Marketing, and more member-only resources from AMA.

Find out about our Affinity Groups. Our first group is for members who self-identify as Melanated Global Majority.

Search for freelancer by area of expertise or upload your freelance listing.

View Service Provider resources and reviews, or upload your Service Provider listing

Book training & events, and find free or discounted member rates

AMA delegates in an auditorium

AMA conference opening social aerial shot

“The AMA’s resources, training and events have supported my work and development through my arts marketing career from assistant to manager level. It’s the first place I look when I need to change things up or get inspired.”

Francesca Vaney, Acting Marketing & Communications Manager, New Art Exchange