The Arts Marketing Association represents a membership of over 600 organisations and over 4000 individuals. 

Why Join the AMA?

We help our members develop skills, we help their organisations change and adapt. We provide support and resources, and facilitate shared learning through our community and across the UK. 

Membership provides you with the benefits of: 

  • Free training webinars across the year – typically more than 20 per year
  • Discounts on workshops, and other AMA events
  • Free regional networking meetings  – typically two per region a year
  • Access to Affinity Groups – new for 2023
  • Access to member-only research reports and updates
  • Searchable listing (where relevant to your membership type): Freelancer Directory and Service Provider Hub – Directory, Reviews and Resource listings
AMA conference opening social aerial shot

Which membership is right for me?

AMA Membership gives you access to training, support and resources. Our members have responsibilities for marketing, communications and audience development. We help them bring an audience-focused approach to their arts, culture and heritage organisations.

We support that audience-focus with our training, networking and other member benefits. All AMA members can access more than 20 free webinars across the year included as part of their membership.

Already a Member?

You can access exclusive content, find your next regional meeting, edit your profile and more.

3 speakers in an auditorium preparing for a live training event

Freelancer Directory

If you need a freelancer, here is where you will find a list of AMA members who offer freelance services …
3 people networking on foyer

Service Provider Hub

Search for services, read resources, rate and review The Service Provider Hub helps bring you closer to the services you …
Delegates chatting sat on grey sofas

Member Resources

AMA members can access exclusive content here. You’ll find details of our member research, highlights of AMA events, and copies …
The audience during a conference keynote

Training & Events

Our training and events help you get the skills you need to reach and build relationships with your audiences — …
Woman in Black Blazer Sitting on Chair


Please log in using your email and password. If you can’t log in please email our membership team or call …
Group of smiling speakers at Inclusivity and Audiences Day 2019

Affinity Groups

You have audiences at the heart of everything you do. We have you – Arts Marketers – at the heart …