Resources from Service Providers

AI on Stage: Control, Consent and What’s Next

In the wake of Shy Girl being pulled from shelves and the rise of Suno in the music industry, AI is an ever-pressing concern for anyone working in the culture sector. In a new series of posts on AI, we will take stock of recent developments, asking where theatre sits in the current landscape and what we can expect to come next. Sam Goodman (Partner) and Shay Kennedy (Associate) work across Theatre and Digital at Lee & Thompson, one of the UK’s leading media and entertainment law firms and write for the blog on the legal implications of using AI in the arts. View the full Mobius Industries Resource.

UGC: The Fine Art of Authenticity

In our “Influence in Play” series, Mobius’ Influencer Team look at the value of online fandoms and social media content creators and the rise of User Generated Content in arts marketing and PR.

You can read the first instalment from Marketing Account Executive Juliet here, which explores authenticity in UGC.

This second blog, from Communications Assistant Eve, delves into the power of UGC in the world of theatre influencers and content creators.

View the full Mobius Industries Resource.

The Rest Is Podcasting

This week, The Podcast Show took over the Business Design Centre in Islington, London, bringing together the global podcasting community for the largest international festival dedicated to the business of podcasting. With more than 350 speakers across four stages, the event explored everything from the current state of the industry to trending podcast topics and the growing role of AI. Major players including BBC Sounds, Apple, and iHeart Podcasts were among those in attendance.

To mark the occasion, we caught up with two friends of Mobius: freelance podcast producer Harriet Wells, who has created shows for BBC Sounds, and Michelle Flower from the Camden Fringe, who told us more about why they got into podcasting, their process and what they think is next for the industry…

View the full Mobius Industries Resource.

What Was That?: The Rebirth of Guerrilla Marketing in the Arts

Something is dancing on the horizon. I feel it in my bones. It’s almost time for Lorde Summer.

If you’re a frequent reader of the blog, you’ll know that we love a branded summer. Barbie summer, Rat Girl summer, Brat summer, marketers just can’t resist a good brand. And the internet has started to rumble with hints of a new summer on its way: but is it Lorde Summer….or dare I say it, Guerilla Marketing Summer?

View the full Mobius Industries Resource.

2026 Trend Predictions

Is it already reaching the point where Christmas feels like a hundred years ago?

That’s because we’re solidly into 2026!

And along with making new resolutions for the year ahead we wanted to get some trend predictions from some of our marketing, media, press and digital friends.

Do you have any other predictions for the arts and culture sector this year? We’d love to hear them.

View the full Mobius Industries Resource.

The State of Arts PR Survey 2026

Publication Closures, AI and Funding and Budget Cuts Top Concerns for Arts PRs in 2026.

For the third year, we have run our annual survey aimed at taking the temperature of arts PR across the UK.

The survey reveals that:

• Well over half (65%) cited further publication closures as their main concern for the year ahead.
• Views on AI are divided with just over half (55%) using it to help reduce work load while the same proportion raised concerns about a lack of regulation.
• More than four in five respondents (83%) feel that the media fuels a sense of division in the UK withover a third (38%) stating they felt their projects didn’t secure the coverage they thought it would because of its subject matter.

View the full Mobius Industries Resource.

Sustainability best practices for your theatre, cinema or art centre website

Many arts and culture organisations are leading the way in sustainability, from greener productions to carbon-conscious operations. But what about your website?

Read the full Grandad Digital resource here.

Heart: Give love back to your venue

Move beyond event promotion to build a digital brand that connects more deeply with your audiences.

Read the full Grandad Digital resource here.

Stop copying travel websites: How a common UI is hiding your best events

When customers come to your events page, what they want is simple: to find the right event, at the right time, quickly and easily.

And yet, for many Users on event sites, this is becoming a typical view when searching for shows by date and time.

At first glance, it seems like a good idea. It’s familiar, borrowed from the travel industry. While they work well for travel, allowing users to quickly choose dates for their holiday, it doesn’t fit user behaviours when searching for an event.

Read the full Grandad Digital resource here.

How and why to establish a digital vision

By establishing a clear digital vision early on, organisations can avoid costly mistakes, keep stakeholders aligned, and ensure their digital presence truly reflects their core objectives.

Read the full Numiko resource here.