Iterate and Innovate

Iterate and Innovate

Digital Marketing Day 2016 Highlights Iterate and Innovate — harnessing digital technology to build audience relationships David Postill from Toronto Symphony Orchestra talks about harnessing digital technology to build audience relationships in the second keynote session at the AMA’s Digital Marketing Day 2016 — Iterate and Innovate.  Harnessing digital technology to build audience relationships Introduction — 35 minutes It covers: Putting ‘digital…

Relationship-enriching Technology

Relationship-enriching Technology

Digital Marketing Day 2016 Highlights Relationship-enriching technology This breakout session Relationship-enriching technology — successes and failures of a digital-first journey took place at the AMA’s Digital Marketing Day 2016 — Iterate and Innovate. David Postill, Vice President of Marketing at Toronto Symphony Orchestra, explains how harnessing digital technology to build relationships has resulted in audience growth.  Relationship-enriching technology — 26 minutes It covers:…

Changing Norms

Changing Norms

Digital Marketing Day 2016 Highlights Becoming Agile — embracing change Owen Pringle, Founder and Director of therein, talks about changing norms during the breakout session Learning as you go — agile digital adventures at the AMA’s Digital Marketing Day 2016 — Iterate and Innovate. This session explored individual case studies from some of the DMA 3.0 Fellows’ experiments with agile methodology.   Changing…

Embracing Change

Embracing Change

Digital Marketing Day 2016 Highlights Becoming Agile — embracing change Barry Priest from Contact, Manchester, talks about embracing change during the breakout session Learning as you go — agile digital adventures at the AMA’s Digital Marketing Day 2016 — Iterate and Innovate. This session explored individual case studies from some of the DMA 3.0 Fellows’ experiments with agile methodology….

Being Agile

Being Agile

Digital Marketing Day 2016 Highlights Being agile – what it is and how it works in practice Sara Devine from Brooklyn Museum talks about adapting agile during the first keynote session at the AMA’s Digital Marketing Day 2016 — Iterate and Innovate.  Adapting Agile — 24 minutes It covers: Insight into agile in practice Implementing agile working Best practice examples from…

Being Agile in Business

Being Agile in Business

Digital Marketing Day 2016 Highlights Being agile – what it is and how it works in practice Belinda Waldock talks about being agile in business during the first keynote session at the AMA’s Digital Marketing Day 2016 — Iterate and Innovate.  Being agile in business — 15 minutes It covers: Insight into what agile is Agile project management methods…