Helen Dunnett Consulting

Helen Dunnett logo

At Helen Dunnett Consulting we design tailored Customer Relationship Management and systems to enable arts, culture and heritage organisations to deliver their art to audiences in the best possible way.

We believe that Customer Relationship Management (CRM) is about people not systems and it is our mission to empower the organisations we work with to achieve their potential through the development of business focussed CRM strategies and the procurement of systems (e.g. CRM/ticketing/fundraising) to support and deliver those strategies.

Our tried and tested methodology has been created specifically for our clients and comes from significant experience of working in the arts in marketing and audience development. My approach includes new technology consultancy and implementation project management providing the systems solutions to deliver organisational CRM strategies.

Over the years lots of my arts and heritage clients have told me how difficult it is to find the right CRM/Ticketing system that perfectly matches their specific needs and that their biggest fear is making a costly mistake on something that is the wrong fit and worse that what they’ve got.

That’s why I’ve spent the last two and half years working on a solution to help not just the clients I work with but the whole sector.

What I’ve come up with is my Attract Connect Engage tool which:

  • Helps you identify your exact CRM/ticketing requirements
  • Simplifies the process of finding a new CRM/ticketing supplier
  • Matches you with a list of suppliers that match your needs
  • Gives you access to suppliers you may not know, or may never have considered
  • Saves you valuable time and energy

If you’d like to find out more please follow this link.

Driven by your core strategic business needs, we design tailored CRM systems for you and your teams. We have an in-depth and up-to-date knowledge of all the major suppliers and their products. Our belief is in finding the right solution for each client and we are entirely independent from all software suppliers.

Our services include:

● Strategic CRM, marketing, audience development planning
● CRM/Ticketing/Fundraising systems procurement and implementation
● Systems Integration Scoping
● Requirements/Systems matching using our unique Attract Connect Engage tool
● Customer data analysis/Database Health check
● Project management/Business Process review
● Team development/Training/Mentoring

Helen Dunnett
Founder & Director
Email: helendunnett@hd-consulting.co.uk

Visit: www.hd-consulting.co.uk/




What our clients say

Helen’s approach is thorough, thought-provoking and friendly. Helen provides guidance that is instinctive but also backed up by significant knowledge. I have known Helen for 15 years having worked with her on a number of high impact projects. Most recently, at Harewood House Trust, she has taken the business through a CRM process, which more than centring on a system procurement, considered CRM across the business with Harewood’s strategic aims in mind, helping inform our CRM ambitions and driving change.

Harewood House Trust


Helen gave us confidence in navigating the complex world of venue ticketing and audience data! We engaged Helen at a critical point in the launch process of our new concert hall. She took time to understand our specific requirements whilst also being extremely responsive to our relentlessly tight deadlines.

The Tung Auditorium


Helen gives trusted advice and is always transparent and even-handed, clearly explaining her relationship with CRM system suppliers. There was absolutely no agenda from that perspective and she is entirely focused on the organisation’s solution.

Shakespeare’s Globe