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Rewiring your Internal Communications

Internal Communications / Communication Channels / Driving Positive Change

What is it about?

Discover the principles of good internal communications. Explore how to create strong connections internally and project coherence externally.

You’ll gain an overview of the different channels available, along with tips for managing them effectively, especially when resources are tight. Eleanor will also explore the soft skills and techniques that can be used for building internal relationships. Take away top tips you can implement immediately to make a difference to your organisation.

What will I gain?

— An understanding of the benefits and principles of good internal communications

— Practical approaches for delivering effective internal communications in organisations of all sizes

— Insight into the role you can play in building connections and driving positive change in your organisation, whatever your level

Who is it for?

This session is for anyone looking to build better internal communications within their organisation.

View more information on AMA conference 2019 and book your place.


Eleanor Appleby| Head of Visitor Communications | Tate

Eleanor Appleby is Head of Visitor Communications at Tate, where she leads the strategic development and delivery of visitor communications for both London sites.

Before joining Tate she was a brand and communications consultant specialising in the cultural and not-for-profit sector, working with organisations throughout the world including the Philadelphia Museum of Art, the Smithsonian Museum of Asian Art, National Gallery of Denmark, the Ashmolean and the Royal Academy. Before that she was at the V&A for 12 years, leading on brand strategy roll out, internal communications and staff engagement, and developing marketing campaigns for major exhibitions, new galleries and events.

She is passionate about brand strategy and its role driving organisational success, and regularly delivers brand and communications training at courses and conferences, including the Clore Leadership Programme.