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Rachel Williams, Barbican

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Rachel Williams, Content Marketing Executive

Rachel has worked in marketing, specialising in content production and digital, for the last 8 years, working in a variety of roles within the arts from agency to in-house for both small and large arts organisations. Through this, she has gained experience managing daily content and campaigns for a wide range of social media platforms, email marketing campaign planning and CRM automation campaigns alongside content creation. More specifically with the Barbican, she has supported app content development, audio and podcasts, video production and established the Barbican blog into a regular source of diverse content spanning the Barbican’s programme.

Rachel is on a Joint Fellowship at Digital Marketing Academy 3.0 with her colleague Ryan Nelson.