How to supercharge your event pages with strategy, automation, and a slightly terrifying spreadsheet

How to supercharge your event pages with strategy, automation, and a slightly terrifying spreadsheet

Take a look at any venue’s Google Analytics, and you’ll probably find their event pages get more traffic than anything else. And why shouldn’t they? Events are the main reason — if not the only reason — for people to visit a venue and buy tickets. In this article, Andrew Ladd from Ten4 Design explains…

Guest Post: Youtube – The quiet boom of British Theatre Journalism

Guest Post: Youtube – The quiet boom of British Theatre Journalism

Robert Wallace is a freelance theatre journalist and podcast producer. He is also the founder of TheatreGB, an online editorial producing news, reviews, interviews and feature content on the thriving UK theatre scene. Here, Robert takes a look at the thriving theatre journalism scene on YouTube and evaluates its place within the wider journalistic landscape….

Print, Keep It or Ditch It?

Print, Keep It or Ditch It?

As a business that offers both print and digital services, London + Culture Calling is always keen to join in the conversation about different marketing tools and techniques, and to keep abreast of current thinking in the arts sector. London + Culture Calling explains this more in their response to the AMA Conference’s Thursday keynote…