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15th November 2019 Amy Firth

Mapping a Holistic Organisational Approach to User Experience

What is it about?

Data / Campaign Optimisation/ Audience Behaviour

As the user experience designer for Natural History Museum, Florence has to consider inclusive and accessible practice and, creating holistic services relevant to audiences. Join her to explore how you can ensure user journeys that are seamless, engaging and accessible and inclusive for all.

View more information on Digital Marketing Day 2019 and book your place.

What will I gain?

— How to create better user journeys

— How to build inclusivity into your online experience

— How to make online engagement work for your organisation and audience

Who is it for?

Those with responsibility for creating website content and online user journeys


Florence Okoye| UX Designer

 Florence is a UX (User Experience) designer whose practice centers on using service design methods to inclusively design digital experiences. Her research focuses on collaborative methods of designing services for complex systems which allows her to combine a passion for opening access to STEM with critical and decolonial approaches to design. 

 She currently works as a UX designer at the Natural History Museum