Rachel Auty | Strategic Marketing, Brand and Communications Consultancy for Arts and Culture | CIM Fellow
Cameron Rae Consultancy
I am a marketing leader, brand and communications strategist. I have 26+ years of experience in marketing and business with qualifications in marketing, leadership and management, and coaching, and I am a Fellow of the Chartered Institute of Marketing.
With a degree in Fine Art, I am a creative and entrepreneurial thinker. Having invested in my professional development, in addition to marketing and communications I offer professional support with evaluation, impact reporting, Theory of Change, access and inclusion, and strategy and governance.
I have worked extensively as a consultant and in-house head of department across the arts and culture. This includes roles as Head of Communications at Harrogate Theatre, Audience Development and Marcomms Consultant at LEEDS 2023 Year of Culture, Freelance Marketing at Theatre of the 7 Directions, and Marketing and Communications Consultant at The Exhibitions Group.
Since 2000 I worked with SME founder-owner-managers, senior management teams, and boards of directors across technology, charity and not-for-profits, and FMCG. This rare breadth of cross-industry business and marketing experience enables me to bring fresh and unconventional thinking to drive change and build resilience within cultural organisations. In 2013 I started working with arts organisations and this has now become my main focus across my work.
Fun fact – I also run a social enterprise, Women On Tap CIC, which I founded in 2017. Our aim is to champion women in the male dominated beer industry and help drive inclusion across beer workplaces. Our three strategic pillars are REPRESENTATION, CONNECTION, and WORKPLACES and our brand purpose is WOMEN BELONG IN BEER.
Based in Harrogate, North Yorkshire, I work across the UK and internationally.
Rachel AutyConsultant and Creative Director
Email: rachauty@gmail.com
Tel: 07545917044
Visit: https://www.cameronrae.com
