Rhea Mehmet | Freelance Arts Marketing Consultant
I am a freelance arts marketing consultant with over ten years of experience in the London arts sector. I specialise in digital marketing, with a focus on reaching new audiences. I provide affordable, effective brand and marketing solutions for arts organisations, charities, cultural institutions and sustainable businesses.
I am passionate about developing relationships with underrepresented audiences and was a member of the Arts Marketing Associations’ Audience Diversity Academy. Along with this I have managed high-profile fully integrated campaigns at the Science Museum London, the Royal Albert Hall, Battersea Arts Centre and for the UK Government’s First World War Centenary art commissioned season, 14-18 NOW.
My specific areas of expertise include (but are not limited to);
Strategy, planning and timelines
Working with teams to create fully integrated campaigns
Audience research and training. I am fully versed in MHM’s segmentation.
Social media strategy and content calendars
Brand and artwork development
Video, website and print briefing
Email strategy, sales funnels and email building. I like to create stunning emails that inspire people to take the next move.
SEO blog writing
Managing marketing agencies
Reporting – It’s so important to start with data first in any aspect of a campaign.
Get in touch if anything on this list sounds like something you need help with.Rhea Mehmet
Freelance Arts Marketing Consultant