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Freelancer directory



14th August 2019 Laura Smith

Marketing & Brand Consultant

With over 10 years experience working in the industry, I was lucky to be part of the team that delivered the biggest party in 2017: Hull, UK City of Culture.

Promoting 2,000 events, across 250+ venues across the city, I headed up the marketing team which were tasked with building a successful audience development plan and securing 1million extra visitors to Hull during the year of 2017, a figure which was exceeded beyond expectations.

Since my time at Hull UK City of Culture, I have built a successful freelance marketing business – working with predominantly Yorkshire based arts and cultural organisations, festivals and NPOs.

My specialisms include:

– Audience development strategy
– Campaign planning and management
– Brand management
– Marketing management support (in-house if required)
– Communication strategy
– Design, print and production management
– Media planning and evaluation
– Budget management
– Focus groups and evaluation

Laura Smith
Email: laura.smith@home-pr.co.uk
Tel: 07732299953




CommunicationsConsultancyCopywritingDesignEditorialMarketingPRProject managementResearchStrategy