Jessica Silvester | Marketing and Communications Consultant
Hello. I’m a Chartered Marketer and Fellow of the Chartered Institute of Marketing with over 20 years’ experience in strategic marketing and communications. I have an established record of devising marketing and communications strategies, resulting in enhanced brand positioning, engagement, and growth within the educational, cultural and heritage non-profit sectors. I began my career in fundraising and relationship marketing at the City of Birmingham Symphony Orchestra, and then was Senior Marketing and Press Manager for the Royal Albert Hall for many years. I have carried out freelance research for West End Shows and for several charities.
I enjoy working with clients to understand their business challenges and help them develop their audiences, brand and strategic communications in practical ways. Please do get in touch if you would like to discuss any projects.
My expertise includes: Leading brand planning and website development as well as delivering robust communication strategies to support business objectives within non-profit organisations. Adept at developing, and executing marketing campaigns that build memorable brands. Skilled at researching new markets, and anticipating market trends to develop new business growth and revenues. Recognised for using diverse marketing methods and tactics including advertising campaigns, public relations, marketing communications, social media, and web based solutions. History of establishing organisational consensus and building high-performing teams.
Areas of Expertise
• Strategic Marketing • Communication Strategy Development • Digital Marketing • Brand Development • Website Development • Direct Marketing
• Stakeholder Engagement • Press & Public Relations • Marketing Campaigns • CRM/Insight