George Percy [MCIM] | Effective Digital Strategy & Marketing, powered by Dyslexic thinking
George Percy - Marketing e.U.
As a Digital Strategist and Marketer with 15+ years of experience and a Member of the Chartered Institute of Marketing [MCIM], I support entities and artists, such as Fujifilm, Benjamin Bernheim, John Rutter and the Verbier Festival.
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GET IN TOUCH to discuss strategy and execution, and see how we can scale your digital presence, elevate your marketing campaigns, or develop your team.
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Through strategy, coaching, and high-impact digital campaigns, my work has generated over £1,000,000 in direct revenue and reaches millions of people annually. This was done through a combination of tools, including digital advertising, social media, CRM/Newsletters, and 1st-party data infrastructure.
I also deliver high-value seminars, talks & workshops across the world in digital marketing for the arts (The Juilliard School, Royal College of Music, Classical:NEXT, City St. George’s University, Middlesex University).
CORE PHILOSOPHY: Human-Led. Data-Driven.
[HUMAN-LED]
I start from the understanding that we are always dealing with people. By integrating personalisation, emotional intelligence, and behavioural science (applying frameworks like EAST: Easy, Attractive, Social, Timely), I ethically ‘nudge’ decision-making and build long-term loyalty rather than relying on a hard sell.
[DATA-DRIVEN]
I reframe data as a conversation, and not just cold, hard numbers. Spending the time to figure out what is actually being said in the data, and implementing the 1st-party data infrastructure to see it. This leads to more data validated channels and a foundation for ‘Test and Learn’, structured experimentation.
[THE NEURODIVERGENT EDGE] – Powered by Dyslexic Thinking
I excel at building efficient and effective systems out of chaos. This neurodivergent advantage allows me to see patterns in complex systems that don’t fit the standard e-commerce mould, which the digital world is mainly built for.
[DIGITAL CONSULTANCY]
Being an expert in Google and META advertising platforms along with TikTok, X, LinkedIn and more, I established the go-to digital advertising and data service for a leading international communications agency, working with over 100 clients across the globe.
[SOCIAL MEDIA & CONTENT CREATION]
With my work reaching millions of people every year, I use my creative skills, to make video, audio and graphic content from start to finish. I develop quality content, communicating your message from ideation to filming, editing, delivery and execution.
[COACHING & LEADING TEAMS]
Using my project management skills and training from John Lewis and the arts/music business, I have experience leading large teams (90+) and small (2-3). I am flexible in getting the most out of different-sized teams and globally scaling them effectively.
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GET IN TOUCH to discuss strategy and execution, and see how we can scale your digital presence, elevate your marketing campaigns, or develop your team.
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Marketer & Digital Strategist
Email: contact@georgepercy.com
Tel: +447965300079
Visit: https://www.georgepercy.com
