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Freelancer directory



12th June 2019 Becky Madeley

Freelance Marketing and Comms Support

Becky Madeley

I have over 10 years of events marketing and communications experience, working on small-scale cultural programmes to global sporting events. I have experience of, and can support with:

  • Bid writing – supporting bids to host events and funding applications
  • Strategy planning and delivery
  • Audience development – identifying target audiences and developing engagement plans
  • Brand and creative development – working with a range of creative agencies from briefing to completition
  • Media planning and delivery – working directly with media platforms and with media buying agencies to develop and deliver effective paid campaigns for events
  • City dressing and event branding
  • Social media and content development
  • Monitoring and evaluation
  • Stakeholder management
  • Sponsorship
  • Crisis comms

Before going freelance, I worked for 10 years at NewcastleGateshead Initiative, the destination marketing agency for Newcastle and Gateshead. During this time I was lucky to work on a varied events programme including high profile sporting events such as Rugby World Cup and Olympics (and their associated cultural programme). I was also involved in the bidding for and marketing of Great Exhibition of the North – a one-off event devised by the Department for Culture, Media and Sport and with our own culture team to develop and market our annual programme of events.

My passion is events, and like nothing more than being in delivery mode at an event and seeing all of your planning and hardwork come to fruition.

Becky Madeley
Email: beckymadeley@googlemail.com
Tel: 07740613391




CommunicationsConsultancyDesignDigitalEventsMarketingPRProject managementStrategy