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11th January 2019 Binita Walia

Binita Walia | PR | The Space Inbetween

PR | The Space Inbetween

I am an experienced freelance PR and Communications consultant. I help organisations raise their visibility with audiences through long-term PR strategies, and research into the best media to nurture relationships with.

I’m a trusted and experienced specialist mainly working in the arts and charity sectors. I have a wealth of knowledge and imaginative thinking to offer organisations wishing to strengthen brand awareness, build audiences and build and sustain relationships with key supporters on a local and national level.

I can make a difference to you by seeking out and nurturing great relationships with writers, influencers and relevant press contacts. I have a knack for getting niche and unique projects visibility in the noise of social media and celebrity culture. I can manage complex PR stunts (ask me about Polka Patron Amanda Holden!), organise photographers and their briefs and collaborate effectively with your marketing team.

I keep my finger on the pulse with social media, technology and cultural shifts in language that affect how we speak to audiences. I am a Member of the Arts Marketing Association, a Board Trustee for Theatre-Rites and I will be mentoring an Arts Emergency Mentee in 2020.

Inhouse, I will develop a contacts database especially for you or your organisation, researching the most relevant journalists, influencers and writers. I dig deep into the ever-changing press and media landscape to optimise responses to your press releases.

I am highly responsive and I can work to strict timelines with professionalism.

Key skills:

  • Strategic PR planning
  • PR and publicity (with access to Arts Media Contacts and an extensive, personal PR database including broadcast)
  • Influencer Strategy and delivery
  • Campaign copywriting
  • Branding development support
  • Internal & partner communications support

What people say about me:
“In the last three years Binita’s insights, fast thinking and tenacity have resulted in some exciting stuff.” Annie Bacon, Creative Producer, BCA

“Thank you Binita. I feel like I am throwing a ball and you keep catching it.” Rebecca, Entelechy Arts

“Thank goodness for an on the ball PR” Dionne Kennedy from the Big Issue.

Binita Walia
Email: binita@thespaceinbetween.co.uk
Tel: +447734507799

Visit: https://comms.thespaceinbetween.co.uk/




CommunicationsCopywritingDataEditorialMarketingPRProject managementStrategy

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