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User Experience and your Audience

7 February @ 10:30 am - 12:30 pm

— So you think you know

What is it about?

This webinar will explore how you can effectively improve the experiences of your website audiences.

In this digital age, user experience (UX) has a massive impact on our organisations and our audiences.

During this workshop, Daniel will explore how to create excellent user journeys across different devices and offer advice on the best ways to improve the experience you offer your website visitors. He will also provide inspiration through case studies from organisations who are already offering their website visitors a great user experience.

What will I gain?

— An understanding of the term ‘UX’ and its implications for your organisation

— Practical ways to improve the user journey on your website

— An understanding of the behaviours of online audiences

Who is it for?

Those working strategically, who are looking to improve the experience of their online audiences and Fellows of the Digital Lab.

How do I take part?

We will be using an online training platform called WebEx for this event. Before booking, please complete our online training checklist to ensure you get the most out of this training.


  • AMA member rate: £55 + VAT
  • Arts Council England NPO: £55 + VAT
  • Non-Member: £115 + VAT


Daniel Rowles | CEO | Target Internet

Daniel has been working in Digital Marketing for the past 17 years, with extensive experience working both client side and within the agency environment. He is a Course Director for the CIM, an award winning author and a lecturer at Imperial College London.  

Daniel has helped organisations of all types to use digital marketing effectively, working with a wide range of businesses, from startups through to global clients like the BBC, Sony, Tesco, Vodafone, Mercedes, L’Oreal and Warner Bros.  

He is the voice of the Digital Marketing Podcast, a worldwide top-ten business podcast in iTunes, Managing Director of and an award winning author for publisher Kogan Page (Mobile Marketing 2013, Digital Branding 2014). 



Photo by Hal Gatewood on Unsplash


7 February
10:30 am - 12:30 pm
Event Category:


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