User Experience — so you think you know your online audiences?
1 May @ 10:30 am - 12:30 pm
What is it about?
How well do you know your online audience? Do you spend as much time considering their digital user journey as their physical one? At this online workshop you will discover what ‘user experience’ (UX) really means – for your organisation and your audiences.
Daniel will explore how to create excellent user journeys and the best ways to improve the experience you offer your website visitors.
This session will help you develop an understanding of your online audiences and inspire you with examples from other organisations already providing theirs with a great user experience.
What will I gain?
— An understanding of the term ‘UX’ and its implications for your organisation
— Practical ways to improve the user journey on your website
— An understanding of the behaviours of online audiences
Who is it for?
Senior officers and marketing managers looking to improve the experience of their online audiences.
How do I take part?
We will be using an online training platform called WebEx for this event. Before booking, please complete our online training checklist to ensure you get the most out of this training.
- AMA member rate: £55 + VAT
- Non-Member: £115 + VAT
Daniel Rowles | CEO | Target Internet
Daniel has been working in Digital Marketing for the past 17 years, with extensive experience working both client side and within the agency environment. He is a Course Director for the CIM, an award winning author and a lecturer at Imperial College London.
Daniel has helped organisations of all types to use digital marketing effectively, working with a wide range of businesses, from startups through to global clients like the BBC, Sony, Tesco, Vodafone, Mercedes, L’Oreal and Warner Bros.
He is the voice of the Digital Marketing Podcast, a worldwide top-ten business podcast in iTunes, Managing Director of TargetInternet.com and an award winning author for publisher Kogan Page (Mobile Marketing 2013, Digital Branding 2014).