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Social Media Analytics

22 May @ 10:30 am - 12:30 pm

— Insights and metrics


This webinar will show you the key social media analytics you should be measuring and how they can help improve engagement with your posts.

What is it about?

— Improving your social media campaigns through the use of analytics, to receive a greater ROI on your time and budget.

— Moving beyond simple volume and vanity metrics.

— How to collate and utilise engagement measures and sentiment analysis.

What will I gain?

— An understanding of how to connect your social analytics to your web analytics

— Advice for social analytics on platforms such as Facebook, Instagram, Twitter, LinkedIn, Youtube, podcasts and Pinterest

— Free tools and techniques to help you improve your social media activity

Why should I attend?

This webinar will give you a greater understanding of how your social media is performing against your goals, so you can engage with the widest range of audiences on a variety of platforms.

How do I take part?

We will be using an online training platform called WebEx for this event. Before booking, please complete our online training checklist to ensure you get the most out of this training.


  • AMA member rate: FREE
  • Non-Member: FREE


Daniel Rowles | CEO | Target Internet

Daniel has been working in Digital Marketing for the past 17 years, with extensive experience working both client side and within the agency environment. He is a Course Director for the CIM, an award winning author and a lecturer at Imperial College London.  

Daniel has helped organisations of all types to use digital marketing effectively, working with a wide range of businesses, from startups through to global clients like the BBC, Sony, Tesco, Vodafone, Mercedes, L’Oreal and Warner Bros.  

He is the voice of the Digital Marketing Podcast, a worldwide top-ten business podcast in iTunes, Managing Director of and an award winning author for publisher Kogan Page (Mobile Marketing 2013, Digital Branding 2014). 


AMA Conference 2020

Tickets on sale now

The AMA conference is the UK’s biggest conference focused on audiences:

* communicating with audiences

* developing audiences

* understanding audiences.


22 May
10:30 am - 12:30 pm
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