— devising a PR strategy
What is it about?
This webinar will equip you with tools to confidently handle the media during a crisis.
Trainer Evadney will focus on the possible impact a crisis can have on an organisation and the role social media plays in how you handle it.
Discover the reasons for having a crisis communications plan in place and learn how to create a crisis media PR strategy.
What will I gain?
— An understanding of how to create a basic plan for handling the media during a crisis
— Knowledge of stakeholders who should be part of your crisis communications plan
— Tips to ensure that your message is delivered — and not that of a journalist
Who is it for?
This webinar is for managers or senior communications staff.
How do I take part?
We will be using an online training platform called WebEx for this event. Before booking, please complete our online training checklist to ensure you get the most out of this training.
- AMA Member rate: FREE
- AMA Team Member rate: FREE
- Non-Member: £55 + VAT
Please note: if you are part of a group/Team membership, please select the ‘Team Member Rate’ when booking.
Evadney Campbell | Director | Shiloh PR
Evadney Campbell MBE is a veteran journalist with almost 30 years’ experience working for the world’s largest news organisation, the BBC. During her long career, she has worked in a variety of roles including radio and TV presenting and news reporting.
Listed as one of the Top 100 British Entrepreneurs by Richtopia.com, Evadney was awarded an MBE honour by the Queen of England for her dedication to charity work over a number of years in 1995.
Evadney now runs Shiloh PR, alongside her daughter Karen. Shiloh PR is a public relations and media training company. They offer PR services, and media training to corporations and persons in senior management who need to carry out broadcast interviews.
Shiloh PR has delivered international training in Nigeria, the Caribbean and the UK.
Speaker image courtesy of Evadney Campbell
Thumbnail: AMA Inclusivity and Audiences Symposium (c) Eleanor Howarth