Are you an AMA member? please login
Loading Events

« All Events

  • This event has passed.

Crowdfunding — it’s free money right?

7 August @ 10:30 am - 12:30 pm

What is it about?

Have you witnessed a great project get let down because the crowdfunding campaign was put online and left waiting for the money to roll in? This workshop will give you the building blocks to develop your own successful crowdfunding campaigns.

Jo will share the various platforms and funding models available. Learn about the types of projects that suit crowdfunding – and those that don’t, and the skills and resources you’ll need in place. You’ll develop an understanding of the crucial pre-launch planning as well as how to manage a live campaign. Discover how best to include crowdfunding in your marketing campaign and how to ensure it fits with your wider organisational strategy.

What will I gain?

— An understanding of the processes involved in a crowdfunding project

— Insight into which platforms will work best for any crowdfunding campaign

— Knowledge of how to plan and implement a successful campaign

Who is it for?

This workshop is for anyone considering running a crowdfunding campaign. You’ll benefit if you’re looking to understand the correct approach to crowdfunding and want to gain a full understanding of the processes involved.

How do I take part?

We will be using an online training platform called WebEx for this event. Before booking, please complete our online training checklist to ensure you get the most out of this training.


  • AMA member rate: £55 + VAT
  • Non-Member: £115 + VAT


Jo Breeze| Crowdfunding Consultant

With a track record of 100% funded projects, Jo has managed crowdfunding campaigns since 2014 – she’s helped creators raise hundreds of thousands of pounds to support film-making, music recording, publishing, writing, theatre production, opera performance, even political activism. She works with clients to provide advice, strategy, implementation and reward fulfilment, and specialises in working with people who’d prefer to be doing what they love – making music, making art, changing the world! – than filling in forms.

Jo previously worked in digital marketing for over a decade, including in galleries, music venues, festivals, publishing, and genealogy. She lives in London with her partner and two sons.


7 August
10:30 am - 12:30 pm
Event Category:
Event Tags: