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Create your Marketing Plan

September 21 @ 10:00 am - 12:00 pm

This webinar will show how taking time to plan will help you achieve the outcomes you want.

Planning your marketing campaigns is vital, even when things are moving fast, and it feels like ‘doing’ is the answer.

 

This session will:

  • Offer practical guidance on how to approach creating a marketing plan
  • Outline the essential building blocks for your marketing plan
  • Explore the role of evaluation in your planning process

 

Who will benefit the most from this session?

Those who are new to marketing or who would like a refresher on the essentials of campaign planning.

 

How do I take part?

We will be using an online training platform called WebEx for this event.

Before booking, please complete our online training checklist to ensure you get the most out of this training.

Cost

Members: Free

Non-members: £55 + VAT

Please note: if you are part of a Team membership, please select the ‘Team Member Rate with Training Pass’ when booking.

Interested in becoming a member?

Members can access a great range of benefits, including free training.

Membership starts from just £70 + VAT per year or free for 3 months if you are between jobs.

Trainer

Sarah Ogle | Marketing and Communications Director | Liverpool Everyman and Playhouse Theatres

Sarah considers herself to have the best job in the world, sharing the joy of live theatre in her home city of Liverpool, where she has helped rejuvenate the audiences and reputation of the Everyman & Playhouse Theatres.

A firm believer in the power of arts and culture to regenerate communities and inspire change, she is a passionate advocate of regional theatres having previously worked at Manchester Royal Exchange, Blackpool Grand and Birmingham Rep.

A guest lecturer at Liverpool Institute of Performing Arts (LIPA), Sarah was Course Director for UK Theatre’s Essentials of Marketing Course and a board member for the AMA. She is currently a trustee of Tmesis Theatre Company.

Speaker image courtesy of Sarah Ogle

Details

Date:
September 21
Time:
10:00 am - 12:00 pm
Event Category:
Event Tags:

Venue

Online