Covid-19, Black Lives Matter, Brexit, Climate Change. Our sector and our roles are affected by so many factors, and ‘normal’ has changed for good. Arts marketing has always been fast-moving, and now is the time to take a breath, focus on what’s worth doing, what’s making a difference, and what we want to change.
AMA Conference 2021 brings you that opportunity.
— What can we learn from the changes we’ve seen — and what’s coming up that we need to know?
— What new relationships do we want to build with our audiences — and how?
— How can we keep making progress towards big-picture goals?
— Can we reimagine the kind of arts and culture sector we want to see — and redefine our place in it?