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digital marketing day audience

AMA Digital Marketing Day 2019

London & Edinburgh: December 5

We’re bringing Digital Marketing Day to two linked locations. We’ll have speakers at both Dynamic Earth in Edinburgh and the British Library in London.

You’ll be able to see both the keynote sessions, whichever location you’re in – we’re  live-streaming them from, and to, each venue.

Whether you join us in Edinburgh or London, you’ll experience a full day of learning and inspiration with plenty of opportunities to meet other delegates. Or join us online with our Digital Ticket – more details coming soon.

"How can I cut through digital overload to connect with our audience?"

With keynote sessions streamed across both locations, our expert speakers will help you navigate through the world of digital and audience behaviour.

"How can I use digital to listen, and how should I respond to what I hear?"

Breakout sessions at both venues provide the opportunity to hear applied examples and shared learning. Mix with sector specialists and others in similar roles. 

Why Beyond Digital?

Where — and when — do we find our audiences? And how do we use digital to make human connections?

Digital must be integrated – with online and offline channels, within and across different teams, of brand and messaging. But digital coherence is not enough.

We’ll tackle the challenges to help you be heard through the noise, to build and grow loyal audiences – and authentic relationships.

Beyond Digital will make you think about digital experience in an always-on world.


The programme may be subject to change in order to bring you the most current and topical content. The running order of the day is identical in both locations. Keynotes are live-streamed between both locations, and some breakouts are also live-streamed. 

Want to keep up to date with the latest Digital Marketing Day announcements? Get on our email list.


10.00 – 10.30 Registration
10:40 – 11:25 Opening keynote
11:45 – 12:30 Breakout sessions
12:30 – 13:30 Lunch, networking and 1:1 sessions
13:30 – 14:15 Breakout sessions
14:25 – 15:10 Breakout sessions
15:10 – 15:40 Refreshments and networking
15:40-16:30 Closing keynote

London Programme

Keeping your audience — creating engaging content: Jennifer Staves, Digital Content Strategist 

2 sessions: Social Media  – managing yourself / Going Live – how to livestream well : Jon Sleigh, Freelance Arts Educator 

From Landing Page to Action – optimising the user journey: Rachel Walker, Senior Digital Product Manager, Royal Academy 

User Experience: Florence Okoye, UX Designer, Natural History Museum 

2 sessions: Accessibility Guidelines – what you need to know / Data – how to listen: Chris Unitt, Founder, One Further 

Edinburgh Programme includes:

Making Streamlining Sexy – how you can use digital tools to free up your time: Paul Blundell, Founder, RBA Creative

Exploiting Data Opportunities through APIs: James McVeigh, Head of Innovation & Marketing, Festivals Edinburgh

Leadership Briefing: Digital Skills In Your Workforce: Zak Mensah, Head of Transformation, Bristol City Council

Plus more sessions to be announced…

Watch this space for keynote announcements! London keynote will be streamed to Edinburgh, and Edinburgh keynote will be streamed to London. 




Digital Marketing Day 2019 bursaries cover nearly 50% of the full member delegate cost. Apply before November 8th.

Bursary criteria and application forms.

Member Rate

£183 + VAT

AMA Members only

Small Org Rate

£103 + VAT*

AMA Members only

*Small organisations should meet two of the following criteria:
-Turnover of £632,000 or less
-£316,000 or less on balance sheet
-Ten employees or less

Freelance Rate

£96 INC VAT**

AMA Members only

VAT inclusive

**This applies to freelancers earning less than £25,000 per year.

Non-Member Rate

£263 + VAT

Become an AMA Member

Digital Ticket

5 Livestreamed sessions

£75 + VAT

AMA Members only

£150 + VAT


Digital Ticket

The Digital Ticket brings you the best of both worlds.

Two livestreamed keynotes – from both locations, plus:

Social Media  – managing yourself: Jon Sleigh, Freelance Arts Educator

User Experience: Florence Okoye, UX Designer, Natural History Museum 

Exploiting Data Opportunities through APIs: James McVeigh, Head of Innovation & Marketing, Festivals Edinburgh

London Venue:

Edinburgh Venue:


We try to choose venues that are as accessible as possible. If you have any questions, concerns or queries about getting to or around either venue, please contact

Change of details?

If you would like to change your contact details or organisation please get in contact with us.