Image courtesy of Eureka! The National Children’s Museum — Fusion: Adventures in digital art exhibition, in partnership with The Lumen Prize for Digital Art
This Breakout Session will be taking place at Digital Marketing Day 2018 — Future Now in Glasgow.
What is it about?
Màiri will share insights from a cross-organisation digital research project which used design-thinking to create content for a specific audience.
Explore how this approach has informed projects across digital and real-world spaces. You’ll learn about the implications for projects that blur the boundary between both.
This session will ask: how can user-centred-design be a vehicle for radical collaboration within organisations? How can this facilitate a more holistic approach to content and product? Once these collaborative connections are made – how can we make space for them to grow?
What will I gain?
— An understanding of projects that work across digital and real-world spaces
— Examples of user-centred design as a vehicle for radical collaboration within organisations
— Ideas for nurturing your own digital collaborations
Who is it for?
This session is for senior cultural professionals and strategic thinkers who want to understand how design-thinking approaches can be used in audience engagement.
Màiri Lafferty | Daskalopoulos Curator of Engagement | National Galleries of Scotland