Day Events

Our day events explore the latest trends and best practice from across the arts and cultural sector and beyond. Through case studies and sessions provided by a variety of speakers, delegates take away a wealth of information to support their work.

Day events held by the AMA include Digital Marketing Day and Inclusivity & Audiences Day. They take place online or on location, depending on the event.


Our programmes are designed to focus in depth on developing skills and strategic thinking. They offer an intensive learning experience to smaller cohorts than our day events and take place either online or on location, depending on the programme.

Programmes run by the AMA include Shared Ambition, Breakthrough, the Small Scale Development Programme, Show Up and Heads Up.

Find out more about previous day events and programmes. Don’t want a day event or programme? Check out our WebinarsWorkshops or Conference.

Booking Now

We don’t currently have any day events or programmes available to book, but we’ll be updating this page with some exciting news in the new year.

Coming Soon

Marketing Essentials

2024 details coming soon

Whether you are in your first marketing job, or want to have a grasp of the basics to support your work in other areas, this 6 module online certified course will develop your knowledge, skills and practice. Find out about the 2022 course via the button below.

Plant pot next to a black sign that says "difficult roads lead to beautiful destinations".

Inclusivity & Audiences Day

Spring 2024

Inclusivity & Audiences Day champions Equality, Diversity and Inclusion (EDI) best practice from across our sector. in 2023, this day-long online event offered delegates the opportunity to roll up their sleeves and dive into concepts and case studies that challenged and provided new perspectives.

Delegates sat in an auditorium, smiling

Digital Marketing Day — The Future is Here

Autumn 2024

Digital Marketing Day is an in-person event that showcases the latest thinking in digital marketing through talks, case studies and keynotes.

In 2023 the event explored how we can harness the power of the future now, in a way that works for us and our organisations.