Our day events explore the latest trends and best practice from across the arts and cultural sector and beyond. Through case studies and sessions provided by a variety of speakers, delegates take away a wealth of information to support their work.
Day events held by the AMA include Digital Marketing Day and Inclusivity & Audiences Day. They take place online or on location, depending on the event.
Our programmes are designed to focus in depth on developing skills and strategic thinking. They offer an intensive learning experience to smaller cohorts than our day events and take place either online or on location, depending on the programme.
Programmes run by the AMA include Shared Ambition, Breakthrough, the Small Scale Development Programme, Show Up and Heads Up.
Starts 15 September 2022
Breakthrough is a programme for Chief Executives (CEOs) and their Senior Management Teams (SMTs) to make their organisations truly inclusive for the long-term.
Marketing Essentials 2022
From 7 September 2022
Whether you are in your first marketing job, or want to have a grasp of the basics to support your work in other areas, this 6 module online certified course will develop your knowledge, skills and practice.
Strategic Marketing Advanced Retreat
AMA’s Strategic Marketing Retreats are intensive residentials that take your marketing, strategy and leadership skills to the next level. Advanced level is ideal for more senior marketing and communication professionals who are looking to develop as leaders, looking at business strategy in relation to their roles
Strategic Marketing Intermediate Retreat
AMA’s Strategic Marketing Retreats are intensive residentials that take your marketing, strategy and leadership skills to the next level. Intermediate level is for marketing and communication professionals who are looking to be more strategic in their marketing and with their teams.
Inclusivity & Audiences Day
IA Day last took place on 12 May 2022. This event was for anyone interested in or actively working on inclusivity processes, diversity or audience development, and inclusion, and will be coming back in 2023.