Together
Leeds, 15-17 July 2026
Together
Leeds, 15 — 17 July 2026
Be part of the UK’s biggest conference for the arts and heritage marketing community
As a community our biggest strength is our collective power. Sharing our knowledge, experiences and shaping solutions together.
Your experiences as cultural marketers will be placed front and centre as we gather for AMA Conference 2026. Together, we’ll learn from each other, grow our skills and inspire new ways of working.
Date
15-17 July 2026
Location
Leeds Playhouse, Leeds
Timings
Wed 15 July: opening socials from 8pm
Thu 16 July: sessions start from 9:30am
Fri 17 July: sessions start from 9.30am and closing keynote ends at 4pm
Access Conference Online recordings
Whilst we all love meeting in person, sometimes we just can’t make the trip. That’s why we’re bringing some of AMA Conference 2026 to you.
Conference Online brings the best AMA Conference sessions to your computer screen, at a time that suits you, and includes:
- Totals over 11 hours of content
- 17 sessions live streamed from Leeds
- Includes all 4 Keynote sessions
- Recordings of sessions will be available to watch at a time that suits you until 7 September 2026
Ticket Pricing
Not sure which rate applies to you? Get in touch.
Before purchasing your AMA Conference 2026 ticket, please read our terms and conditions.
Member
£575 + VAT
For Standard Team members.
Booking now closed.
Small Organisation
£335 + VAT
For Small Organisation members.
Booking now closed.
Freelancer & Between Jobs
£285 + VAT
For Freelancer or Between Jobs members.
Booking now closed.
Non-Member
£765 + VAT
Get a taste of the AMA community at our flagship event.
Booking now closed.
Get all of this and more at AMA Conference
If you need a little help getting your team on board, we’ve put together everything you need to make the case. Download and share our guide to find out what you and your colleagues will get out of AMA Conference 2026.
Programme & Speakers
Our full programme and line up of speakers are ready for you to explore. Representing the full breadth of arts and heritage organisations from across the UK, they bring a range of perspectives, experience and career stages to the programme.
Their sessions will explore:
- Audiences & Community: Who are we building for and how do we bring them with us?
- Income, Membership & Growth: Rethinking the relationship between sustainability, value and audiences.
- Access, Inclusion & Equity: Bold conversations about who the sector is for and who it isn’t reaching yet.
- Digital & Social: Cut through the noise with practical digital and social strategies.
- Leadership & Culture: For those leading teams, shaping culture and thinking about the bigger picture.
Share your favourite AMA Conference memory
We’re building a giant collage made entirely of AMA Conference memories, to be revealed live at AMA Conference 2026 this July in Leeds. Submit your favourites and you could see yourself featured in our campaign or on the big screen at the event itself.
Share yours and become part of something we’ve built together.
Your Conference Experience
The Venue
In 2026 we’re bringing AMA Conference back to Leeds and will be once again taking up residence at Leeds Playhouse.
Playhouse Square,
Quarry Hill,
Leeds LS2 7UP
If you’ve got any questions about accessibility at the venue, you can find out more on their website. Or contact Danielle, our Head of Operations and Events.
Socials
AMA Conference socials are a big part of the in-person Conference offer, and are designed to give you lots of opportunities to connect with others.
The night before the Conference begins, we’ll be bringing back our themed networking events to bring together people with shared interests, roles, or identities, such as LGBTQIA+ and Leaders, over a welcome drink.
On Thursday 16 July our main social programme will include our lively Summer Social for those who love to meet lots of people, plus our famous Destination Dinners, for those that love a quieter evening chatting over good food.
Accommodation
Our accommodation booking site with Conference Leeds has now closed, but if you’d like any one-to-one support in booking a hotel room in Leeds, you can get in touch with Karen on info@conferenceleeds.co.uk and she will be able to advise on which hotels still have availability.
Questions?
If you have a specific question, our team will be more than happy to help. Just get in touch.
Not been to AMA Conference before?
Hundreds of marketing, communications and audience professionals come together for the biggest AMA event of the year. Here’s what some of them say:
The AMA Conference is hands down the best way to meet and connect in the industry
Susannah Shepherd, Rambert
The conference provides a sense of belonging — everyone there has a similar attitude — very positive. There is a feeling of going back to work reinvigorated about our role in an arts organisation.
Helen Macdonald, Scottish Opera
Sponsors & Partners
Our brilliant sponsors are here to support you, because the best work happens when we’re in it together.
Without them our Conference would not be possible. We’re incredibly grateful for their generous support to help us bring you the full AMA Conference experience, which you know and love.
From insightful sessions to exhibition conversations, they’re bringing their wealth of knowledge to Leeds and can’t wait to share it with you.
Exhibitors
Supplying the tools to help engage your audiences.
Our AMA Conference 2026 exhibitors have the products and know-how to help you navigate your organisation to success.
Take some time in-between sessions to have a chat and discover the the possibilities they can unlock for you.
With thanks to our Lead Sponsors:
With thanks to our Supporting Sponsors:
With thanks to our Conference Online sponsor:
With thanks to our Conference Media Partner:
With thanks to our Photobooth sponsor:
Ready to join us in Leeds?
Image credits
- Header (left to right, top then bottom): AMA Conference 2025 (c) Micaela Karina; AMA Conference 2024 (c) Kitty Lineker, Lineker Photography; AMA Conference 2019 (c) Marion Botella; AMA Conference 2023 (c) AMA; AMA Conference 2019 (c) Marion Botella; AMA Conference 2025 (c) Micaela Karina; AMA Conference 2018 (c) Brian Roberts Images; AMA Conference Edinburgh 2025 – Catherine Reed from The Lowry, Lineker Photography; AMA Conference 2023 (c) AMA; AMA Conference 2025 (c) Micaela Karina; AMA Conference 2019 (c) Marion Botella; AMA Conference 2024 (c) Belfast AMA Conference 2017 – Catherine Reed from The Lowry; AMA Conference 2019 (c) Dani from AMA; AMA Conference 2022 (c) AMA; AMA Conference 2024 (c) Kitty Lineker, Lineker Photography
- AMA Conference 2025 (c) Micaela Karina
- Leeds Playhouse – Photography by Heather Whiston
- AMA Conference 2024 (c) Kitty Lineker, Lineker Photography
- AMA Conference 2024 (c) Kitty Lineker, Lineker Photography
- AMA Conference 2024 (c) Kitty Lineker, Lineker Photography
