AMA Conference 2022 logo - a teal compass

A New Adventure

Birmingham, 14-15 July 2022

Connect with professionals on similar adventures

One of the highlights of AMA Conference 2022 will be getting to say “hello” to delegates in person, after 2 years of virtual events.

There will be hundreds of people joining us from the worlds of theatre, dance, music, heritage and more — and we’re making sure there will be plenty of opportunities for you to build and revitalise your networks.

Previous delegates

Almost 600 delegates joined us in NewcastleGateshead in 2019, from around 300 organisations. They represented the range of roles seen across the sector, from senior to junior levels, and job titles included:

  • Assistant Campaigns Manager
  • Audience Analyst
  • Audience Development Officer
  • CEO & Artistic Director
  • Communications & Marketing Assistant
  • Content Manager
  • Digital Marketing Coordinator
  • Director of External Relations
  • Head of Brand, Audience & Digital
  • Press & PR Manager
  • Marketing Apprentice
  • Museum Assistant

Hear what some of our delegates thought about their Conference experience.


Joining us in 2022…

Below you can see just some of the organisations already joining us in Birmingham, and we’ll be updating this page regularly as we get closer to Conference.

Aberdeen Performing Arts Logo
AKA Logo
Apples and Snakes Logo
Artichoke Trust logo
Arts Connect logo
Arts Council England Logo
Aspex Visual Arts logo
Belgrade Theatre Coventry Logo
Brewery Arts Logo
Bromley Churchill Theatre Logo
Cambridge Arts Theatre Logo
Cast Logo
Chethams School of Music Logo
City of Birmingham Symphony Orchestra Logo
Craftspace Logo
Crossroads Pantomimes Logo
Dance East Logo
Darlington Hippodrome logo
De La Warr Pavillion Logo
Donmar Warehouse Logo
Edinburgh International Book Festival logo
Family Arts Campaign Logo
Farnham Maltings Logo
Harwood House Logo
Historic England Logo
Independent Cinema Office logo
Leeds Playhouse logo
Level Centre Logo
Lighthouse Poole Logo
Live & Local Logo
Liverpool's Royal Court logo
Lowther Pavilion Logo
Lyric Belfast Logo
Mansfield Palace Theatre logo
National Galleries Scotland logo
National Justice Museum Logo
National Portrait Gallery Logo
Natural History Museum logo
Northern Ballet Logo
Northern Broadsides Logo
Northern Stage Logo
Orchestras Live logo
Park Theatre Logo
Pavilion Dance South West Logo
Derby Quad Logo
Rambert Logo
Royal Exchange Theatre
Royal Scottish National Orchestra Logo
Royal Shakespeare Company logo
Sampad logo
Scottish Ballet Logo
Scottish Chamber Orchestra
Southbank Centre logo
Southbank Sinfonia logo
SS Great Britain Trust Logo
Tall Stories Logo
The MAC Belfast Logo
The Place logo
The Point Eastleigh Logo
The Roses Logo
Theatr Clwyd Logo
Theatre by the Lake Logo
Villa Marina, Gaiety Theatre and the Arts Logo
Warwick Arts Centre Logo

With thanks to our AMA Conference 2022 Sponsors:

Pioneer Sponsors:

Art Fund Logo
Spektrix Logo
Tessitura Network Logo
Ticketsolve logo
TixTrack logo

Explorer Sponsors:

Cog Design Logo
HdK Logo
Supercool Logo
The Audience Agency Logo