Offering you the chance to get advice from an expert

Accessible Marketing & Communications is an opportunity for you and your marketing team (or just you if you are the marketing team) to work with a critical friend who could help you make your marketing and communications more accessible for disabled people.  

How does it work?

You’ll be paired with a critical friend, who you will meet with for three one-hour sessions over a period of two months.

During these sessions you’ll have the opportunity to share your current marketing campaign challenges; looking at what you currently are and aren’t doing. Your critical friend will then offer you feedback and guidance as to what you might do to improve and meet those challenges. 

Who is it for?

This programme is for marketers at any career stage, and whole marketing teams working together, who are doing the work of communicating with their audiences. It will be beneficial for anyone who has identified an opportunity for their marketing and comms channels to be more accessible to their audiences. 

What will you get?

Three hours of bespoke consultation and advice with an expert over a period of two months. Plus, valuable insight into what you can do to be more accessible, and the tools to put those things into practice. 

Limited capacity

There are just 15 places available on Accessible Marketing & Communications — 5 per critical friend — so book quickly to avoid disappointment.

Cost

Member rate: £99 + VAT

Freelance / Small Organisation Member rate:
£79 + VAT

Non-member rate: £199 + VAT

Costs are per organisation, for up to 5 team members to take part. Please book with your chosen critical friend using the buttons below their pictures.

Before signing up…

  • You will get more out of this if you participate with your marketing team. If that’s not possible, an individual signing up is fine. 
  • Once you have booked onto the programme, you will need to book in your three one-hour slots with your critical friend. They should be a minimum of one week apart to enable you to do some work between meetings. 
  • You will have one week from booking onto the programme to book your meetings. 
  • Please outline for your critical friend what you are currently working on, that you would like help with. A couple of paragraphs is ideal. 

Our critical friends

Ellen Cole

Headshot of Ellen Cole

Skills:

  • Social Media Accessibility  
  • Mailchimp Email Marketing Accessibility 
  • Mailchimp Email Marketing
  • Writing blog posts for accessibility 

Session availability:

  • 12 April or 19 April
  • 26 April or 3 May
  • 10 May or 17 May

Booking now closed.

Ellen is the founder of Little Seed Group an award-winning and disability-led marketing, PR and social media agency based in historic York, North Yorkshire. Her core interests are in on and offline accessibility, social media marketing and email marketing for which she is a certified and approved Mailchimp marketer. 

Caspian Turner

Caspian Turner Headshot

Skills:

  • Accessible communications and campaigns 
  • An overview of assistive technologies and how they work 
  • Technical accessibility (e.g. website markup, structure and coding) 
  • Accessibility in ticketing, CRM & Business systems  

Session availability:

  • 3 April, 13 April, 17 April or 24 April
  • 2 May, 9 May, 15 May or 22 May

Places to be matched with Caspian have now sold out.

Caspian works with arts and cultural organisations to ensure an equitable, enjoyable and easy website experience for everybody. From design to launch he helps advise, test and audit websites and digital content to ensure that accessibility is considered both at the outset and on an ongoing basis.

Maisie Burn

Headshot of Maisie Burn

Skills:

  • Content creation and design 
  • Alt text 
  • Copy writing for social media and website 
  • Campaign planning for an audience with access needs 

Session availability:

  • 6 April, 20 April or 27 April
  • 4 May, 11 May, 18 May or 25 May
  • 1 June

Places to be matched with Maisie have now sold out.

Maisie has been working in arts marketing for the last 7 years for various venues across the UK. Her work spans many elements of communication, but her specialty is in email marketing, social media, content design and website management. Maisie is also hearing impaired and requires the use of a hearing aid.