The Art of Segmentation

Building a customer segmentation model that works for your organisation means that your marketing strategies are focused around the desires and motivations of your varying audience tribes. Segmentation is a powerful tool and will ensure that the most relevant information is received by audiences in more meaningful ways.

This guide from Ticketsolve breaks down the most popular models of audience segmentation to ensure that your team find a practice that fits your needs best.

Get started on your segmentation project today and download your copy of the guide below!