Are you an AMA member? please login
16th November 2017

Sponsored session: From Digital Strategy to Audience Reality

Dance Umbrella – DU16 Secret Slowness of Movement. Photo Paul Blakemore.

…Getting actual results from your best laid digital plans

What is it about?

Digital specialist Katie Moffat will look at how to develop a meaningful digital strategy, how to integrate it with your wider business plan and where you can go for extra help. She is joined by Eileen Evans, Executive Director of Forced Entertainment, one of the leading contemporary theatre companies in the UK. Eileen will share their approach to digital, including how they decide what to prioritise and which activities bring them the greatest value.

What will I gain?

  • Insight into how to develop your digital strategy
  • Practical tips for implementing your strategy
  • Understanding of how digital strategy fits with wider business objectives


Katie Moffat
The Audience Agency

Headshot of Eileen Evans

Eileen Evans
Forced Entertainment

< Back to Digital Marketing Day 2017