This screencast will show you how easy and quick it is to create a Google Analytics account and the
things you need to think about when you are getting started:
— Setting up Google Analytics
— A basic navigaton introduction
— Traffic tracking
— Measuring success
— E-commerce functionality
Who is it for?
Professionals in the cultural sector who are new to Google Analytics and would like to start measuring their website performance to make more informed choices.
About the trainer
Read Mary's biography
First published January 2013