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Keep up to date
Explore event reports and case studies, browse through past issues of JAM or deepen your knowledge with an AMA book
 
 
complete for your Professional Development Plan
Are you a Culture-Pro?
 
 
 
sample copy: multi media marketing
JAM - arts marketing journal
 
 
 
A guide to strategic marketing planning for arts organisations
Thinking BIG!
 
 
CultureHive is a new, free resource to help you discover and share best practice in cultural marketing.
 
With key case studies, toolkits, research, articles and more, we have all the tools you need to promote art and culture.
 
 
 

AMA books

 
The AMA has commissioned and published several books on marketing and audience development which you can order online.
 

Culture Pro 

 
Start your journey by exploring your current role and future goals at www.a-m-a.co.uk/culturepro. Receive a tailored personal development plan highlighting your strengths, action points and free online resources to help you reach your goals and beyond. 

Transform your career, inform appraisals, plan training and recruit staff.  

Culture-Pro is created and managed by the Arts Marketing Association as part of the Arts Fundraising and Philanthropy Programme supported with funding from Arts Council England. 
 
 
Arts Marketing Association, 7a Clifton Court, Clifton Road, Cambridge CB1 7BN         Tel: 01223 578078 Fax: 01223 211583 Email         Website by rba