Are you an AMA member? Please log in

 Our members are united by a passion for arts, heritage and culture, and a shared belief that everyone should have the opportunity to access the benefits of engaging with culture. As such, we want to see cultural organisations successfully engaging with more people, supporting a flourishing and valued cultural sector.

We support and work with you to help build and develop your ability to grow and connect with audiences, in whatever capacity you need us. Whether that’s through our resources and networking opportunities, exclusive training and events, or simply being here to help with your questions, the AMA is about giving you what you need to reach your potential as an individual, and to help your organisations thrive and prosper.

Today, the AMA has around 2000 members, including theatres, museums, galleries, festivals and more. We offer a standard membership for individuals and groups, and have recently launched a new package for freelancers.

Benefits of membership

Get resources

  • Member-only resources on our website include:
    • back issues of JAM, the Journal of Arts Marketing
    • video highlights of past events
    • online training videos
  • Plus members get copies of JAM posted out

Save money

  • Member-only Early-Bird priority booking for events
  • Member discounts on standard rates
  • Discount for member organisations advertising jobs

Make contacts

  • We’ll put you in touch with your Member Representative, your local contact point for networking meetings
  • Regional networking meetings are free for members
  • Freelance members can list services in our online directory and join our freelancer email discussion group

Develop your skill-set and profile

  • Member only training (additional fee may apply)
  • Member-only support – join our mentoring scheme (additional fee applies)
  • Member-only opportunities – become a member representative
  • Share examples of your work/case studies with our network

Group discounts are applicable on groups of 4 or more. 

Individuals membership starts from just £68+VAT for 12 months.




“I’ve made lasting friendships with peers across art forms and across the country. We’ve checked things out with each other…and have been invaluable support.”
Phillippa Slinger
Festival Manager
Ledbury Poetry Festival

“Getting out of the office and talking to other arts marketing professionals face to face is so important. It’s a chance to bounce ideas off each other, share what’s worked and hasn’t worked, and keep up to date with what’s happening elsewhere in the sector.”
Emma Pybus
Corporate Communications Officer
Tyne and Wear Archives and Museums

Hear what some of our members have to say about the AMA:

AMA Conference 2016 © AMA