In this Conference Catch Up, Meabh Quoirin, Managing Director at Future Foundation talks us through what we can expect from her session at AMA conference 2016.
Describe your session in less than 50 words.
At Future Foundation we do trend led thinking. I’m going to dig in to the trends that will make the biggest difference to the arts arena for the next 3 years.
What are the top 3 things delegates will take away from your session?
3 prediction led opportunities. Getting on board with conversational commerce, learning how to produce liquid skills for people and a different take on personalisation – how to make the most of a me-me world.
What are you looking forward to most about AMA conference 2016?
Seeing the hugely creative outputs from across the industry.
What does the conference theme — On a Mission to Matter — mean to you?
It means getting more people engaged with the arts and getting those who are already interested altogether more involved. It also means dealing with the competition both within the arts and all around. We will live ever more distracted lives and for anything to matter, it will need to be a conversation thread that punctuates our lives.