Image courtesy of Puppet Theatre Scotland © Andy Caitlin – How the Light Gets In – Laura Cameron-Lewis & Shona Reppe
What is it about?
When you are designing fliers, creating videos, or building websites, are you really thinking about the different needs of the people that will use them?
Whether it’s marketing, fundraising or internal communications, what you say, how you present it and where it’s placed need to be accessible. This is not about making you feel bad about what you don’t do; it’s about making you feel empowered about what you can do.
What will I gain?
- Insight into different access requirements.
- Top tips and practical ways to make your marketing materials more accessible.
- Easy quick wins and longer term strategies for implementing accessible marketing communications.
Who is it for?
Tactical marketers creating communications for various platforms.
Jo Verrent, Senior Producer, Unlimited
Jen Tomkins, Head of Marketing and Development, Artsadmin